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Improve your DrinkIQ

Diageo
Improve your DrinkIQ

As one of the world’s biggest alcohol companies, Diageo take their role in society very seriously. So they created a comprehensive web platform dedicated to educating people about alcohol, including an online exam. Getting people to go to the site, however, was proving a challenge. So they asked us to create a digital campaign to drive web traffic by showing that the content on the site is actually fun and easy to understand rather than a boring, preachy ‘education’ space.

Southpaw Communications Ltd

Southpaw

Advertising Agency
The Warehouse, Hill Street,
Tunbridge Wells,
Kent
TN1 2BY

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